In 2007, Debbie had a vision to write a book based on her 19 years of experience as a working mother, that would inspire, motivate and educate women to create a home-based business that enables them to pursue their passions, earn six figures, and have time with their family. Yet, for over a year, she struggled to write that book. It just wasn’t coming out of her, even though she knew it as IN her. Then one day everything changed and Debbie was able to write her book in 30 days and leverage it into notoriety and international speaking engagements. And she wants to show you how you can do the same!

On this call, Debbie will teach you:

• The one thing that enabled her to quickly and easily write her book
• One surefire way to quickly get your book content together so you can overcome any writer’s blocks you may be facing
• How to easily fill pages and make your book 10x more interesting to your readers
• How to use your book to catapult you to the top of your industry
• How to leverage your book to create notoriety, speaking engagements and money

After years of struggling to balance her career and family, eventual stress-overload, chronic illness and burn-out, Debbie was forced to quit her “dream job” and find another way to live her life.  So she picked herself up and embarked on a transformational journey that eventually led her from burn-out to bliss. Debbie has spent the past 10 years building a home-based business that enables her to do work she loves, be home with her children, and earn more than she ever earned in a job.

Debbie is known as The 6-Figure Work-at-Home Mom and is author of the book, The Career-at-Home Mom: Secrets For Earning A Six-Figure Income While Having Time For Your Family. As an author, coach, consultant and speaker, Debbie’s mission is to teach, empower and inspire women to live the life of their dreams.

If you are not an NAWW member yet, find out more about NAWW Membership Benefits by clicking here: naww.org/blog/benefits

Technorati Tags: NAWW, Sheri McConnell, NAWW member event, How to Write a Book in 30 Days that will Catapult You and Your Business to the Top of Your Industry, Debbie LaChusa

Last week I discussed, “My Favorite Entrepreneurial Tool–Deciding My SWOT” and I received dozens of e-mails asking for examples of SWOT in my businesses.

As a reminder, SWOT is a business acronym that stands for Strengths, Weaknesses, Opportunities, and Threats. EVERY single company, no matter what size it is, has SWOT. Success is achieved based on how you leverage this tool. And I also told you last week that I apply SWOT to my companies by:

Deciding what my acceptable weaknesses will be

Predicting the threats to my business

Capitalizing on my strengths

and seizing opportunities

So here are some concrete examples of SWOT in my businesses to help you better understand the tool. Continue Reading »

By Sheri McConnell

Create a Timeless and Focused Marketing Plan for Your Business
As you probably have heard by now—you aren’t in the business of (fill in the blank here). You are in the business of marketing. Your marketing must be automated and systemized. Period.

Create Passive, Income Generating Information Products
Create your own advances and get paid to create information products. Many, many target markets are considered “information hungry”.

Build Your Most Important Asset… Your List
Success on the Internet is about providing high-quality information, solving problems AND the list. Continue Reading »

As we head into another new and exciting year, I really want to offer you the push you need to realize your potential in 2009. One reason I get so excited this time of year is because I always feel a sense of unlimited possibilities as the new year approaches. I love the starting over and reworking of what didn’t work in my personal and professional life last year. And after years of learning and growing and accomplishing some of the many goals I have set for myself, I decided that no matter what you decide to do in and with your life, your mindset matters most.

In fact, your mindset makes or breaks your success in this life in three ways:

One—Believing in Abundance Continue Reading »

As the owner of four online companies, my job is to sit down every year and decide my SWOT for the next 12 months and then to consistently revisit my SWOT throughout each year and tweak as needed. I base my decisions on my experience and the emerging trends in the industries I serve.

I also network, engage in learning with mentors, and a lot of the time I simply go left when everyone else goes right. I am a rebel that way and it works simply because it helps my companies stand out in a crowded marketplace.

SWOT is my favorite tool to help me understand at the strategic level how to go left when others go right. Continue Reading »